Restaurants are located in different areas of the city, and they are listed in the online food ordering system normally. All restaurants share the same location for food preparation in the cloud kitchen. Restaurateurs provide their chef and kitchen staff only. They run many online restaurants with different brand names simultaneously and manifold their profit. They need no investment and the cloud kitchen minimizes the operational cost.

Delivery executives use google map to deliver the meal on-time. Selection of inaccurate delivery location in google map by customer, route changes due to traffic condition, food order from most densely populated city, unavailability of customer at exact location and driver's confusion in location tracking are the challenges in the last mile of delivery which affect efficiency of the multi restaurant online ordering.

Multi restaurant online ordering system supports the restaurants to turn newcomers into a regular visitors with the help of restaurant discounts, company offers and customer loyalty programs. It has push Messages that convey information such as offers, new recipes, seasonal products and convert the potential customer into sales. Lightning speed of delivery, increased food quantity and freshness plays a pivotal role to retain the customers.

Younger generation people are feeling lazy to visit eating houses and prefer to eat multi cuisine foods from online restaurants. Eating habits of people are changed by multi restaurant delivery service software in the recent years. Happy customer experience, productiveness, data analysis for decision-making and brand awareness are the reasons for commercial success of on-demand food delivery industry.

Customers are requested by multi vendor food ordering system to keep the exact change for cash-on-delivery. They are unable to keep the order amount exactly. Delivery agents have issues in keeping currency notes of small denomination and coins. Floating cash, safety, cash limit and continuous bank holidays frustrate delivery agent and affect their productivity. Online payments give relief for drives and consumers.